A psychological approach that helps you to quit smoking in 90 minutes

"I'm so confident that you will find this approach easy, logical and motivational that at any point during our session, up until the point of hypnosis you decide that it's not for you, you can have a full refund, no questions asked." Bobby Jon Hook

Online Quit Smoking Cessation

need a reason?

For most smokers, the greatest challenge in quitting is actually making the commitment to stop. You’ve likely been contemplating this decision for a while, but for various reasons, something has always held you back from taking that crucial next step.

The reality is that you recognise the need or desire to quit, but when it comes down to it, simply saying "I want to stop" or "I should stop" isn't enough.

So, what is it that makes it difficult to fully commit to quitting?

hypnotherapy in cheltenham

Meet Lyn

I am probably one of the biggest sceptics ever, but I had to stop smoking! I went to see Bobby with an open mind, this was my last chance and happily it worked. Only 5 weeks but I no longer think of smoking at those certain times, morning, after a meal or the last one before bedtime. I have not substituted a cigarette with anything else, it’s almost as though I’ve never smoked.  

Excuses Do Not Make You A Success

Reality check

One of the biggest obstacles to successfully quitting smoking is often the excuses we make. It's much easier to find reasons not to quit than to actually take the steps needed to stop.

Smoking is frequently mistaken for an addiction, but it's actually a habit formed through repetition. The more you do something, the more ingrained it becomes, encouraging you to repeat the behaviour.

By continuously postponing the decision to commit to quitting, you are reinforcing the negative habit cycle, resulting in more talk about quitting without taking concrete action.

The fact that you're here, seeking ways to stop smoking, shows you're experiencing that cycle again. Now that you understand what's holding you back, you can take control and choose to do something different.

Smoking Is A Habit

not an addiction

hypnotherapy cheltenham

Meet Peter

After smoking for 14 years I went to see Bobby. After one session I haven't smoked again and that is 2 1/2 years ago. After such success with that I have seen Bobby for various other problem areas in life. He has always helped relieve stress and open to door to making better more positive decisions. Couldn't recommend him more highly for any issues you may be suffering. 

Smoking is primarily a psychological habit rather than an addiction. While there are physical side effects when you stop smoking, these are quickly overcome and play only a minor role. Often, these physical effects are used as excuses to avoid quitting.

We know this because it only takes between 90 to 120 minutes to change your entire psychological approach to smoking and quit for good.

Once you understand that your smoking is driven by habit rather than addiction, you will be able to approach quitting more rationally. By removing this excuse, you can focus on taking control of the psychological aspects, making it much easier to develop new, healthier habits.

A Cognitive Behavioural Approach

backed by brain based science

Solution focused hypnotherapy to stop smoking helps you to re-educate your mind from the ground up starting with the foundations. We will talk in detail about your life and how your smoking habit has influenced you.

We will identify your triggers, exploring the specific situations, emotions, or activities that trigger your urge to smoke. This might include stress, social settings, or routine times of the day.

I'll teach you the truth behind why you smoke and dispel some of the common misconceptions that you probably use as excuses such as the idea that it helps you relax or manage stress. 

I'll teach you how your brain works to a point where you realise there is no logical reason for you to continue smoking. 

You will learn where cravings come from and how to rewrite those bad habits of behaviour. Together, we'll create healthier coping mechanisms to replace smoking, like physical activity, or mindfulness practices.

We then use hypnosis to embed everything discussed during our sessions on a subconscious level so that you can leave feeling motivated and have the willpower to stop for good. 

Once you understand what is happening in your mind on a subconscious level, you will learn that with every day that you don't smoke you are actually reinforcing the habit that says you are no longer a smoker. 

During hypnosis, we'll start with techniques to help you enter a calm and focused state. In this relaxed state, I'll provide positive suggestions and affirmations about quitting smoking. For example, reinforcing your ability to be in control and live smoke-free.

Everything we do when working together is easy to understand and is backed up by brain based science so that you can change the way you think.

Are You Ready For Change?

take the next step

Meet Nina

I know it is hypnotherapy but it really doesn't feel like it. I considered therapy/councellng and chose to see Bobby based on all the rave reviews & it was absolutely the right decision.
I wanted to move forward and stop dwelling on the past & Bobby has been instrumental in this, i will recommend him at every opportunity

Meet Cheryl

Having smoked for 54 years, I spent a couple of hours with Bobby, and since leaving his clinic over 7 weeks ago, I have not had nicotine in any form whatsoever. I don’t know how he does it, but IT WORKS! My family and I are forever grateful to Bobby for helping me!

hypnotherapy cheltenham review

Meet Theo

Highly recommended to help stop smoking. I had been smoking for thirty years but with help from Bobby Jon Hook I have now finally stopped.

Need More Reasons To Stop

Only good thing will come from stopping


Escape from the end products of lung cancer, throat cancer, emphysema, heart disease, high blood pressure, ulcers and reflux.

Slave to the habit

Constantly thinking of when or where you can smoke rather than enjoying what you are doing. Making excuses to smoke even when you should be enjoying what you are doing.


Wanting to be a good role model for your children. See your children or grandchildren grow up and enjoying the good times with family without smelling like cigarettes. 


Physical symptoms can include having less energy, feeling tired or run down. You may also have disturbed sleeping patterns. It’s not uncommon to have aches and pains that can’t be explained, change in weight and appetite, loss of libido or even constipation.


Your questions answered

How does hypnosis work?

Hypnosis is a relaxed state of mind called a trance state. You actually drift in and out of a trance state every 6 or 7 minutes during the day. It's a natural state that we go into all the time. When you watch TV or read a book and you get so engrossed or If you drive from point A to point B and you get to point B but you can't quite remember the places you've driven past, that's a trance state. You're still able to react and respond if something were to happen but your mind is off wandering somewhere else.

The great thing about a trance state is that when we go into it our brain works four times harder to process our thoughts. Your brain will be working four times harder to embed everything discussed during our session.

How do I know if I'm hypnotised?

Many people can’t tell the difference between a hypnotised state and the waking state. It is just a very relaxed state called a trance state and its similar to when you are lying in bed and just about to drift off to sleep.  Some people feel relaxed and lethargic, others feel a sort of lightness and floaty feeling. 

Is it guaranteed to work?

Despite having a 90 percent success rate, I cannot guarantee it will work for you. There is no magic pill that will make you hate smoking, you have to want to stop. What you will learn will give you the motivation and will-power to stop but I cant stop you smoking if you really don't want to stop.

I invite you to come to a session and go through the process with me. I'm very fair so I say to my clients that if at any point up until the point of hypnosis you don't feel its for you, you can back out and receive a full refund with no questions asked and no hard feelings. The therapy only works if you are 100% in!

What happens if it doesn't work?

I'm here to support you as much as possible and the reason you will fail is because you don't put into place the techniques and strategies I teach during the session.

If you have just one cigarrette after our session, you will unwind any work we have done. I do not offer top up sessions so you need to be sure that you are ready and that you want to stop. I'll always be here to motivate you up until the point you pick up a cigarette.

I suffer with anxiety/depression, will it still work?

If you suffer from high levels of anxiety, stress or suffer from depression, I would advise against the smoking cessation session until we have worked through these issues first. I recommend we meet for some Solution Focused Hypnotherapy sessions first.

Contact Me

let's talk

If you have any questions or queries, please feel free to get in touch and i'll be happy to help.

Cotswold Hypnotherapy Cheltenham

The Regency Practice, Clarendon House, 42 Clarence Street, Cheltenham, GL50 3PL

07508 032212